glaze n
glory
Glaze n Glory invites customers to treat themselves to a little bit of sweetness, and enjoy life’s special moments with delicious baked goods.
Client
Glaze n Glory
Category
Branding/ Visual Identity/ Cake shop
Year
2020
A cake shop with generic yet appealing logos and vibrant, eye-catching colours exudes a cheerful and happy vibe. The eye is drawn to the vivid colours, which invite guests to indulge in the delectable pleasures on offer. Although the generic logos do have impact on brand recognition, the bright colours and lively, participatory tone signal that the brand is approachable and focused on providing a good and enjoyable experience for customers.
Customers are encouraged to interact with the business, sample new flavours, and celebrate life’s significant moments with tasty baked goodies because of the lively and interactive tone. Overall, the cake shop’s brand image portrays it as a go-to place for customers looking for a sweet treat as well as a joyful, indulgent experience.
